For decades FIA bosses wrestled with how to engage a younger audience. Enticing the next generation, as well as breaking into a largely untapped US market, were seen as keys to the very survival of the sport.

Whereas the UK boasts upwards of 25,000 ‘circular intersections’, America has just 9,000 in use. That’s right, 9,000 covering 50 states and a population in excess of 330 million.

A look into how buying habits of customers have changed over the past few years, and what suppliers and manufacturers can do to keep up with these trends and achieve prime customer satisfaction.

The motoring world and motorsport in particular is full of daring and dangerous driving techniques. While each have their merits, few are as satisfying as the Scandinavian Flick, arguably the ‘coolest’ maneuver anyone can master.

As the UK population scrimps and saves, motorists are thinking of innovative ways to become more fuel efficient. This has given rise to a new and controversial technique known as ‘Hypermiling’.

MAT Foundry have long written about the gender gap in engineering but does a similar chasm exist when it comes to electric vehicles?

As motoring claims to fame go the title of ‘lowest car in the world’ is surely one of the strangest.